2018 kits designed with athletes' insights and Columbia's newest technologies
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Columbia has a strong history of developing high performance uniforms
and previously designed
"Olympic athletes are among the world's most elite
competitors. Columbia's partnership with these teams has not only
inspired our designers to create the most technical, innovative, and
best performing products, but it has also provided insights throughout
our winter collections," said Columbia President
At the heart of the 2018 freestyle ski team uniforms is OutDry™ Extreme, Columbia's solution for maximum waterproof protection and exceptional mobility. The ground-breaking membrane places a durable, permanent waterproof layer that actively repels water to ensure the athletes stay completely dry and comfortable. The uniforms feature the latest iteration of OutDry™ Extreme, and offers four way stretch to ensure the skiers have a complete range of motion. The uniforms are also lined with a fresh application of Omni-Heat™ Reflective, designed for lightweight, breathable warmth. These innovations deliver athletes more warmth with less bulk and offer the critical mobility and unrestricted movement needed to take home the gold.
Six countries will compete in the 2018 Games wearing uniforms designed
Additional technical features include a unique snow camouflage pattern designed to help mask body movement—a key judging component—for moguls skiers. The technical trims package includes a Columbia-designed, ultra-lightweight and low-profile Light Rail™ zipper. This unique zipper is bonded directly onto laser-cut fabric, completely eliminating the need for zipper tape resulting in Columbia's lightest-weight waterproof zipper.
But technology is only part of the story—fresh graphics, prints and trims capture the energy and history that have been a part of the games for decades, while also taking into consideration each country's distinct iconography. Customizable components like knee patches, nameplates, and removable features allow the athletes to make the uniform their own without compromising the cohesive look of their national team.
"It's a unique opportunity to work closely with a brand and see your
input come to fruition," said
Columbia's 2018 uniforms will be worn by national athletes competing in the following events:
United States: Moguls
Canada: Moguls, Aerials, Slopestyle and Halfpipe
Images and uniform specifications can be downloaded here.
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